Farell Sutantio, Main Director of CMRY, stated that the company planned to continue its business development strategy by expanding distribution channels in the modern market and general trade. "We plan to increase the number of Miss Cimory outlets and expand our presence in general trade," he said during a public expose in Jakarta.
These agents contributed 10% of the total revenue in 2022, with a total of approximately 4,164 agents. In 2021, the total number of agents was 4,006.
According to Farell, these agents will be optimized to boost sales of new products, including Cimory Yoghurt Stick. (LK/W)